Template gallery

UserTesting templates

Templates are designed by research experts and can be used as-is, customized to fit your exact needs, or used as inspiration for your next project.

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Templates to help you:

UserTesting Templates understand needs

Understand needs

Templates to help you better understand your customers' behaviors so you can create compelling and innovative solutions. Hear firsthand what's on their mind, what they're looking for, and the challenges they face before you start designing a solution.

UserTesting Templates test ideas and templates

Test ideas and prototypes

Templates to help ensure you're providing the right product or digital experiences to engage and educate customers, as well as encourage expected behavior. Ensure the response you're expecting is the response you receive.

UserTesting templates launch and iterate

Launch and iterate quickly

Templates to gain fast feedback on whether messages and experiences resonate with your target audiences before you launch. Hone in on the greatest pain points and areas of opportunity, then test variations to strategically fine-tune.

Featured template

Website evaluation

Assess critical website characteristics such as appearance, ease of use, and trust

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Website evaluation

Assess and analyze critical website characteristics such as appearance, ease of use, and how users navigate through your website as they engage with your site.

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Website conversions

Gather insights about what motivates your customers to take action on a website. Identify opportunities to improve conversion rates through purchase funnel.

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Website comparison

The website comparison template lets you compare two competitor's site including landing pages, images to identify opportunities and strengths on your site.

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Visual design evaluation

Determine whether the quality of visual materials resonate with your intended audience to understand how customers perceive your competitors.

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Value proposition validation

Test and validate value propositions to ensure your product, service, or website is providing real value with insights from your target customer.

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Tree testing

Tree testing template provides feedback about site navigation helping customers improve engagement, conversion rates, and customer satisfaction.

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System Usability Scale

Our System Usability Scale template easily calculates learnability, usability, and net promoter scores (NPS) based on contributor responses of a product or experience.

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Sustainability perception testing

Find out how your customers use sustainable products in their daily lives with our custom template that lets you determine the environmental impact

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Social commerce

This template lets you optimize digital channels for e-commerce to understand customer’s experience for authentic engagement and visits to the store.

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Prototype evaluation

Prototype evaluation

Observe users using a pre-production experience

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Visual design evaluation

Determine whether the quality of visual materials resonate with your intended audience to understand how customers perceive your competitors.

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App store feedback

With the help of human insight, ensure your app store listing resonates with your target customers

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Concept validation

Concept validation and testing

Get candid feedback or validation to help evaluate a new concept or idea

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Multichannel journey

Understand how customers engage with your brand or products across multiple touchpoints

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Competitive comparison

Learn how customers feel about competitors and where you need an edge

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Needs and frustrations discovery

Identify opportunities to improve customer experiences or activities

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Mobile app evaluation

Mobile app evaluation

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Customer journey

Understand how customers engage with your brand or products across multiple touchpoints

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Messaging comprehension

Learn how people perceive your messaging and positioning to avoid risk and ensure content and branding are clear and relatable.

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Visual design evaluation

Determine whether the quality of visual materials resonate with your intended audience to understand how customers perceive your competitors.

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Ad testing

Gather reactions to your digital, print, or billboard—through human insight

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Diverse and inclusive perspectives

Diverse and inclusive perspectives templates

Learn how experiences differ across groups to better serve all users

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Website evaluation

Assess and analyze critical website characteristics such as appearance, ease of use, and how users navigate through your website as they engage with your site.

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Concept validation

Concept validation and testing

Get candid feedback or validation to help evaluate a new concept or idea

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Prototype evaluation

Prototype evaluation

Observe users using a pre-production experience

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Multichannel journey

Understand how customers engage with your brand or products across multiple touchpoints

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Concept validation

Concept validation and testing

Get candid feedback or validation to help evaluate a new concept or idea

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Mitigating risk

Reduce risk by testing with your target audience throughout development

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Website conversions

Gather insights about what motivates your customers to take action on a website. Identify opportunities to improve conversion rates through purchase funnel.

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App store feedback

With the help of human insight, ensure your app store listing resonates with your target customers

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System Usability Scale

Our System Usability Scale template easily calculates learnability, usability, and net promoter scores (NPS) based on contributor responses of a product or experience.

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Persona characteristics

Bring your customer personas to life with insights about their attitudes and behaviors

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Multichannel journey

Understand how customers engage with your brand or products across multiple touchpoints

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Card sorting

Card sorting templates and resources

Better understand this qualitative research method and the benefits of contributors grouping content and labeling categories

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Diverse and inclusive perspectives

Diverse and inclusive perspectives templates

Learn how experiences differ across groups to better serve all users

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Connected Devices and Internet of Things (IoT)

Connected Devices and Internet of Things (IoT)

Engage and evolve with customers as digital transformation continues to grow

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